Shi by Journeys
Shi by Journeys is the newest brand extension from Genesco's highly successful Journeys division. Launched in November 2005, Shi by Journeys is a full-service retail concept featuring national and exclusive footwear brands relevant to the lifestyles of trendy women in their early 20s to mid-30s. The Shi by Journeys core customer desires fashionable footwear for all aspects of life and prefers a specialty store environment. Shi by Journeys currently reaches customers through an informational internet site at www.shibyjourneys.com.